Our Story

Our founder, Gertrude M. Agbozo, takes immense pride in her Ghanaian and Liberian heritage, as well as being a Jersey girl. She was raised by a single mother in Liberia and New Jersey, U.S.A. At an early age, Gertrude experienced the grief of war and challenges of poverty. She was lucky to be born to a mother who respected her personhood from day one; and was empowered by a loving community. All this made Gertrude an eternal optimist, who believes at her core, we should all thrive! From that spirit, My Self-Care Mart and the TrudieAF brand were born. 

At My Self-Care Mart, we believe that you should invest in yourself everyday--because so much is riding on your self-love. Our mission is to build a movement grounded in love, authenticity, resilience, and community. 

We are a small but motivated company specializing in products that help you treat yourself. We share the joy of African, and nature inspired prints, through the TrudieAF brand. As we grow this movement, we’ll give back to people and the planet.

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My Self-Care Mart Team